As original as this may sound, link building is about quality, not quantity.  Ultimately, your website needs to focus its link building efforts on RELEVANT links that come from relevant sites.  If you’re a lawyer in the Omaha area, you shouldn’t be targeting random business lists and other irrelevant link exchanges.  This is one of the first mistakes that people trying to do search engine optimization on their own.  And the worst part: they keep doing it!

If I can give  you a good tip on how to do SEO correctly, just focus on relevant links coming from sites that have good information.  Figuring out how to do that, well that’s the secret to good SEO.